September 10 – Financially troubled Barcelona are facing another hit on the their bank balances following shirt sponsor Rakuten’s decision to end their partnership and an almost halving of the deal for the current season.
September 9 – Inter Milan will launch their $INTER Fan Token on the Socios.com fan engagement app tomorrow (Friday September 10).
September 9 – Spain’s new advertising laws may have restricted promotion by betting and gaming firms in football domestically, but Spanish clubs are still proving to be attractive to the online betting business.
September 8 – Arsenal have teamed up with global payments provider Sokin becoming the club’s money transfer partner.
September 7 – Online betting giant bwin has become an Official Partner of UEFA’s Europa and Conference leagues for the three season 2021 to 2024 cycle.
September 6 – Mercado Bitcoin, Latin America’s largest cryptocurrency and digital asset exchange has taken a shirt sponsorship of Brazilian giants Corinthians in a deal that will also see the club’s Fan Token listed on the exchange.
September 6 – Having announced a global partnership in August, ultrafast grocery delivery Getir have rapidly upgraded their sponsorship becoming Tottenham Hotspur’s new and first-ever Official Training Wear partner.
September 6 – Inter Milan and its Inter Academy offshoot has partnered with Team Mind Sports Academy in Dubai to launch a new Inter Academy.
September 3 – Serie A champions Inter Milan have signed a multi-year €85 million partnership with blockchain specialist Zytara Labs, that will see a collaboration across both cryptocurrency and digital banking.
September 3 – Manchester City have announced a second NFT drop of digital artwork following the club’s first foray into the area in May with artist Jon Noorlander, who created a piece to mark their Premier League title win.
September 2 – UEFA have added online bank Swissquote as a sponsor for the Europa League and the newly-launched UEFA Europa Conference League.
September 2 – French gaming group Betclic Group has become an official partner of the French Football Federation (FFF). In a five-year deal reportedly worth between €5-8 million a year.
August 31 – Ajax Amsterdam and Dunkin’ have teamed up with Dunkin’ becoming the club’s bakery partner for the coming three seasons, the Dutch outfit have announced.
August 27 – South Korean tyre manufacturer Hankook has committed to a fourth consecutive multi-season sponsorship cycle with UEFA’s Europa League. and is approaching ten years of partnership with UEFA.
August 27 – Premier League Wolverhampton Wanderers have formed a new partnership with global payment firm AstroPay in a one-season deal, at the same time also renewing its deal with bookmaker Boyle Sports for another year.