July 23 – The English Football League (EFL), in partnership with Genius Sports, has launched ‘Fantasy EFL’, the league’s first 72-club fantasy football game that involves all its member clubs across the three Sky Bet EFL divisions.
July 22 – Manchester City have launched ‘The Ladder [Man City]’, a new gaming experience that marks the partnership of the club with the global phenomenon Fortnite video game.
July 18 – Real Madrid and England star Jude Bellingham, in his now iconic celebratory pose, will adorn the cover of the EA Sports FC 25 standard edition, EA Sports revealed on Wednesday.
July 12 – Real Madrid’s dominance of the Champions League has translated into an overhwelming lead at the top of the social media rankings over the 2023/24 season.
July 10 – Recast, the micro payment monetisation platform for streamed media, has closed a $5 million funding round with US-based venture capital firm Morpheus Ventures taking the lead, with additional investments from former Manchester United CEO Ed Woodward’s Airstream Ventures, and Cooley.
June 19 – Canada Soccer is moving on from its previous media partner Mediapro following a settlement with Canadian Soccer Business (CSB) to the legal action filed in January 2024 with the Ontario Superior Court of Justice.
June 10 – The Romanian Football Federation (FRF) is the first national association to sign a partnership agreement with Modex and FIFA Collect platform.
June 4 – Ligue1 side AS Monaco has announced a new partnership with e-commerce platform ComAve as the Monegasques look to strengthen fan engagement in the new season.
May 3 – The rapidly-growing artificial intelligence industry is making its mark on the scouting and recruitment of the next generation of young footballers. British startup ai.io is emerging as one of the leaders in a sector that it hopes will revolutionise talent identification.
April 30 – Premier League Burnley have announced an agreement with football talent platform Nordensa, which allows fans to discover and financially support trials of young talent from across the world via an app.
April 25 – Manchester City have agreed a multi-year partnership with digital collectible business Quidd, a subsidiary of Animoca brands, who first partnered with the treble winners in December 2020.
April 16 – The Israeli Football Association (IFA) has partnered with Israeli broadcast tech business Pixellot to distribute matches from its U19 2nd division and U16 elite league.
April 16 – The Football Federation of Kosovo and Raiffeisen Bank, the main sponsor of Kosovo’s second tier league, have launched an educational campaign among the clubs to boost their digital footbprints and increase their images profile.
April 11 – The English Football League (EFL) has inked a new multi-year partnership with EA Sports FC, solidifying its status as an Official Partner and Official Licensee of the EFL.
April 4 – Global media and tech business Yahoo has struck a deal between its Yahoo Sports division and streaming platform OneFootball to create a new hub for football content.