August 7 – Fresh of its FIFA Club World Cup broadcast, DAZN is stepping into the Premier League with the launch of a dedicated Manchester City content hub.
The free content hub aims to expand the City brand throughout the world with non-live, digital first offerings.
Fans of the Citizens will have access to interviews and press conferences, club podcasts, exclusive video features and ever-popular behind-the- scenes content.
Gaming, ticketing and merchandising are part of the package too, as DAZN strives to create a ‘fully immersive fan experience.’
“The platform is uniquely positioned to provide global scale and reach, delivering Manchester City’s world-class content to an ever-growing audience,” DAZN said in a statement. “By creating a dedicated club environment, DAZN is amplifying the fan experience by opening new paths for engagement, interaction, and entertainment.”
The platform’s step into the Premier League adds to an ever-increasing portfolio that currently includes a similar channel dedicated to Juventus and Tottenham Hotspur Women.
On the back of City’s most disappointing season in a decade, the club and platform will be hoping for different returns as the 2025/26 cracks into gear later this month.
Contact the writer of this story at moc.l1754562432labto1754562432ofdlr1754562432owedi1754562432sni@o1754562432fni1754562432