July 17 – Digital data, graphics and streaming provider Deltatre is acquiring Endeavor Streaming from Endeavor Group Holdings, Inc.
No value has been given for the deal which will see Deltatre will combine its products with Endeavor’s over-the-top (OTT) Vesper streaming platform.
Deltatre’s product suite – D3 VOLT, FORGE, AXIS, and DIVA – delivers multi-functional digital experiences with integrated video.
Deltatre said the two businesses “will also unite their digital strategy, consulting, and direct-to-consumer growth marketing services.”
The business will have a primary focus on the sports market and within football already has UEFA as one of its core clients.
The combined entity offering a broader technology solutions base will make it easier for rights holders to find a single solution for their digital content operations, said Deltatre, “moving away from the complexity of tactical, multi-vendor service provider deployments.”
“Together, we are extremely well-positioned to lead at every level of the industry – and this investment underscores our commitment to broadening the value we bring to existing and future clients. Endeavor Streaming is a highly respected player in our industry and its offerings are a natural complement to our existing products and services,” said Andrea Marini, CEO of Deltatre.
“I strongly believe this move positions Deltatre as a leader in delivering high-quality, fully integrated digital and OTT deployments.”
The merger of the businesses will enable the creation of direct-to-consumer digital solutions for smaller properties and regional entities. Presumably at more cost-realistic levels that make business sense for rights holders.
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